Cognitive Biases
Cognitive biases affect our view of reality. It is important that we become aware of them and assess how objectively we are viewing the world in any situation.
innovation
Customer engagement in 2020 and beyond
The fourth industrial revolution brings some interesting changes to our world. New technologies are making it easier to connect to one another and to execute transactions seamlessly.
To disrupt is not the goal
The term Disruptive Strategy was coined by Prof. Clayton Christensen in the 90s. It has become popular lately largely because business models have evolved and those brands
